Lotus UK nominated for the second year running at the Travel Marketing Awards!
February 9, 2012 Leave a comment
Lotus UK is delighted to have been shortlisted for the second year running at the Travel Marketing Awards for ‘Best PR Campaign’ supporting the launch of Ushuaïa Ibiza Beach Hotel in the UK.
Following a successful PR pre-launch and launch in the UK market, the hotel come music venue quickly gained recognition and almost instantly became a reference for live music in Ibiza, bringing the open-air performance concept back to the White Isle.
Summer 2011 was a phenomenal first season with 100% occupancy and more than 40 live gigs, featuring dazzling performances from the likes of David Guetta, Usher, Moby, Swedish House Mafia, Defected – one of the UK’s most important house music labels, as well as Annie Mac and Pete Tong who went live on air for BBC Radio 1’s annual Ibiza trip.
For 2012, Ushuaïa Ibiza Beach Hotel looks forward to another phenomenal summer season with Luciano and Fatboy Slim both confirmed for the official opening weekend.
Further developments are underway and for 2012 guests can expect an entirely unique party atmosphere with the venue decked out with the most up-to-date decor and technology.
